27 días de edad

Marketing Manager

J.A. Watts, Inc.
Chicago, IL 60607
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J. A. Watts, Inc. (JWI) is a woman-owned professional services firm that believes in treating its clients and employees like family at every level of our company. Our family culture is what we're known for, and we work to stay true to who we are. That's how we manage our projects and how we recruit THE Best People in our industry. Our clients come from all walks of life, and so do we, which makes us stronger together.

At JWI, marketing starts with our people. Our team is responsible for understanding and developing the strategy for how our people can best support our clients. We're looking for an experienced and versatile marketing manager who is eager to help our people and our company grow. Our ideal candidate has experience developing and executing marketing campaigns while managing and inspiring a team. They will be comfortable with both day-to-day marketing activities and long-term strategy, rise to the challenge under tight deadlines, and be flexible with changing needs. If you thrive in team-focused environments and love the rewarding challenge of business development, we want to hear from you!

Duties and Responsibilities

  • Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
  • Lead the execution of marketing projects from start to finish, leveraging internal support and driving collaboration
  • Analyze client insights, industry trends, market analysis, and marketing best practices to build successful strategies
  • Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics
  • Partner with the Marketing Team, to develop and guide creative direction to meet objectives for all communications, including the company website, proposals, social media, and internal communications
  • Conceptualize and execute on multiple campaigns simultaneously while ensuring the alignment of communications and messaging across all channels
  • Manage content and updates for customer and internal touchpoints, establishing guidelines, participating in events, documenting business processes, and providing additional business development support
  • Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
  • Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
  • Present ideas and final deliverables to internal and external teams and communicate with senior leaders about marketing programs, strategies, and budgets
  • Perform other duties as required/directed

  • A bachelor's degree required. Degree in Marketing, Communications, Public Relations, Business Administration, or equivalent preferred
  • 5+ years' experience owning the bid and proposal process, preferably in the A/E/C industry
  • Proven experience developing marketing plans and campaigns

Qualifications and Skills

  • Tested interpersonal, administrative, and organizational skills
  • Proven professional writing and editing skills
  • Strong project management, multitasking, and decision-making skills
  • Experience with Graphic Design Software including InDesign, Adobe Creative Suite, Illustrator, and Photoshop, and marketing automation and CRM tools
  • Excellent communication, leadership, and influencing skills
  • Demonstrated ability to develop and sustain effective working relationships with both internal and external customers
  • Proven ability to manage staff workload
  • Proficiency with online marketing and social media strategy
  • Metrics-driven marketing mind with an eye for creativity
  • Established industry contacts

Company Benefits

  • Medical, Dental, Vision insurance options for employee and family
  • Health Savings and Flexible Spending Account options available
  • Company-provided group life, short and long-term disability, and voluntary life options
  • Company-provided IDTheft protection coverage
  • Company-provided student loan repayment resources
  • Matching 401(k) retirement plan
  • Paid time off and holidays
  • Professional development and tuition assistance

EEO/AA: M/F/Vet/Disabled




Jobs Rated Reports for Marketing Manager

Posted: 2021-08-21 Expires: 2021-09-21

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Marketing Manager

J.A. Watts, Inc.
Chicago, IL 60607

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